Jun 10, 2020
Read Time: 4 min
CadmiumCD Project Manager Josh Miller knows a thing or two about capturing major events on camera.
With emmy-award winning experience on projects like the Super Bowl, the space shuttle Atlantis launch, and the Oscars, plus interviews with celebrities like Michelle Obama, Cal Ripken, and — let’s not forget — our very own CadmiumCD Super Planners, Josh knows his way around live and recorded broadcasting.
On a recent webinar, Josh shared best practices for live streaming large general sessions, alongside advice to recording breakout sessions.
While live streaming does not require a lot of expensive equipment, you will need a few things for your AV company.
There are many great live streaming software platforms available to meeting planners, but some have more benefits than others.
Facebook / YouTube
These social media platforms are the two most popular. Twitter and Instagram also have live streaming functionality, although they’re not quite as robust as Facebook and YouTube. Some of the greatest benefits of using these platforms are as follows:
Sometimes a public live stream won’t cut it. Either you want to monetize virtual attendance, or you simply want to make your live stream available to existing members only.
Vimeo OTT is a way to put your live stream behind a paywall or create a private stream.
Others w/ RMTP Push
Many other live streaming services exist as well and many conference organizers have access to one through their learning management system (LMS). Whichever platform works best for your needs is fine, just make sure it uses the standard RMTP push for the best quality streaming experience.
Josh says that any of these platforms work with CadmiumCD’s eventScribe Attendee Engagement Platform. CadmiumCD’s Conference Live Streaming graphics are fully customizable to fit your branding and can include sponsorship areas no matter which platform you end up using.
eventScribe App Integration
A button with a link to your live stream can be added on the homescreen of the eventScribe App. Users will be able to click this link and instantly access the live stream via your preferred platform.
eventScribe Website Integration
Live streams can be embedded on the eventScribe Website and made available either to the public or gated behind a user log in.
Josh gives us a few valuable best practices for live streaming during a conference.
…which leads us to how you can successfully distribute your recorded conference sessions. Conference recordings go well beyond your plenaries, keynotes, and general sessions.
Most organizers record as many sessions as possible so that they can offer content to attendees post-event, monetize this content, and simply have a record of all their sessions in a an archive.
Recording your conference takes a little more time and effort than live streaming it. Here’s how.
Josh has previously shared some unique ways event managers share their content. The two most common ways CadmiumCD clients share recordings are as follows:
If you have any questions about live streaming or conference recordings, leave a comment below or get in touch.